In the online world, where getting lots of attention means cash in the bank, it is getting increasingly difficult to even get your target market to notice you. Not only do you have to compete with large companies that have strong marketing departments, but you also have to compete with social media and many other distractions. However, this does not mean your online marketing efforts have to be over the top, or cost you tons of money to get you in front of your prospective buyers.
Below are five inexpensive and creative ways you can market your business online.
1. Create Your Own LinkedIn Group
Creating a LinkedIn group is absolutely free, and it enables you to give your target market and other professionals in your industry a useful and engaging resource to go to. This, in turn, provides you with a way to drive traffic to your website and…