When it comes to interacting with users and online customers, it is very
important to have a website that offers good user experience which can easily
convert visitors to customers. Understanding conversion rate is a simple
process. You must know these things:
- Why visitors are not converting?
- What you can do to fix this issue?
You will get to know this only when you know the exact problem which
users faced while accessing your website.
You can improve your website conversion rate only when these things
are working fine for your website:
User Experience: It includes clean and intuitive interface which you offer
to the website visitors.
Call to Action Analysis: Adding call to actions at exact place is very
important. Do not add it at inappropriate place.
Website Usability Analysis: You should take care that your website visitors
can easily find what they are looking for.
Information architecture design Analysis: It means to organize your website
functionality and content with proper structure so that visitors can
easily find and navigate.
Content relevancy Study: Take care of text to code ratio in website. It is
very important to maintain a ration between graphics and text so that it looks
good to user and not boring.
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